ASCII Anything
A weekly deep dive into all things tech. Join us every Wednesday to find out who from Moser Consulting's more than 350 resident experts we'll be talking to and what they're focused on at the moment.
ASCII Anything
S9E13: Controlling the Overton Window with Jim McKean and Marcus Reed
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Moser Consulting
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Season 9
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Episode 13
In this week's episode, two of Moser Consulting's own, Jim McKean and Marcus Reed, join us to discuss The Overton Window and how to control it.
The Overton Window concept describes the range of ideas or policies considered socially acceptable or politically possible at any given moment. Named after Joseph Overton, a policy analyst, the idea suggests that public perception sets the boundaries of what's feasible. This means that for any idea to gain traction, it first must fall within this 'window of acceptability.'
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